Affiliate Marketing - Choose Quality over Quantity

A lot of people are into affiliate marketing nowadays, it is an important source of money for internet business individuals, but sometimes webmasters forget that their site traffic is based on its content rather than on how many affiliate banners they have on their side and top bars.

The first thing one should consider while choosing affiliate campaigns to display on their site is the attractiveness it has to your traffic. If you put a coffee brand affiliate banner on your toy-related website, the odds of getting significant profits from it are slow. You have to choose only affiliate campaigns that make at least a bit of sense or that are related somehow to your site content.

One therefore can say, "The more the better, if one visitor has more options to click, he has more chances to click on something". I don't think that is the best way to pursue profit on affiliate programs, a big quantity of banners and buttons on your site that don't match will bring pollution rather than profit.

Analyzing each affiliate program qualities is a complex process and probably there is no perfect formula for it. If you think your visitors will most often click a banner rather than buying a service, if you should look for pay per click affiliate programs, otherwise if in some cases they might sign up for a service, even if the ratio is lower than the PPC ones, if you can get enough people signing up through banners on your site, it can be very profitable. The EBay affiliate program pays 16$ for each new costumer they get through their affiliate program, so if thanks to your site content it's possible that ebay will have new costumers, it is indeed a good way of getting money.

Finally you should give a chance for every affiliate program, join the program and give some time to see how effective they can be for you, but don't exaggerate on the number of ads on your site, it will decrease your website popularity and even if they could seem harmless in some corner of your template, you will eventually lose traffic and the number of paid posts offers.

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